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Suspension of In-Person Learning at Fleming College Sutherland Campus

Effective Monday, March 1, all in-person classes delivered at the Sutherland Campus are being suspended for 14 days. Placements for all students attending programs delivered from the Sutherland campus in Peterborough are also suspended for 14 days. Please refer to flemingcollege.ca/covid19 for more information and updates.

Updated: 2021-02-28 16:55:03

Marketing 1

Enrol in Marketing 1

Course Code: MKTG044

Marketing 1 is the first course of a two course Introduction to Marketing designed to provide students with a sound grounding in the field of marketing. Emphasis is placed on the formulation of integrated marketing strategies that play a role in achieving organizational objectives. The course is divided into four segments: marketing process and marketing environments; marketing planning and information collection processes; buyer behaviour and targeting strategies; and marketing mix (two components of the mix are discussed: product and price). Software: Microsoft Word.



Take this course through OntarioLearn


Continuing Education & Corporate Training Office

(705) 749-5530 ext. 1502
1-888-269-6929

coned@flemingcollege.ca