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Digital Marketing

Launch your digital marketing career with this two-semester graduate certificate program that equips you to design, execute, and optimize powerful digital marketing strategies across today’s leading platforms.

Program Information

Start Date

May 04, 2026

Domestic Availability

Accepting Applications

International Availability

Accepting Applications

CIP Code

52.1404

Program Code

DMK

Delivery

In Person

Credential

Ontario College Graduate Certificate

Program Contact

Raymond YipChoy

Program Coordinator

Domestic Tuition

per semester*

International Tuition

per semester*

View Curriculum

September 08, 2026

Domestic Availability

Accepting Applications

International Availability

Accepting Applications

CIP Code

52.1404

Program Code

DMK

Delivery

In Person

Credential

Ontario College Graduate Certificate

Program Contact

Raymond YipChoy

Program Coordinator

Domestic Tuition

per semester*

International Tuition

per semester*

*Domestic tuition amounts shown are from the 2025-2026 academic year and are subject to change.

*International tuition amounts shown are from the 2025-2026 academic year and are subject to change.

View Curriculum

January 11, 2027

Domestic Availability

Accepting Applications

International Availability

Closed

CIP Code

52.1404

Program Code

DMK

Delivery

In Person

Credential

Ontario College Graduate Certificate

Program Contact

Raymond YipChoy

Program Coordinator

Domestic Tuition

per semester*

International Tuition

per semester*

*Domestic tuition amounts shown are from the 2025-2026 academic year and are subject to change.

*International tuition amounts shown are from the 2025-2026 academic year and are subject to change.

Apply Now

Canadian Students

View Curriculum

May 10, 2027

Domestic Availability

Accepting Applications

International Availability

Closed

CIP Code

52.1404

Program Code

DMK

Delivery

In Person

Credential

Ontario College Graduate Certificate

Program Contact

Raymond YipChoy

Program Coordinator

Domestic Tuition

per semester*

International Tuition

per semester*

*Domestic tuition amounts shown are from the 2025-2026 academic year and are subject to change.

*International tuition amounts shown are from the 2025-2026 academic year and are subject to change.

Apply Now

Canadian Students

View Curriculum

In this two-semester graduate certificate, you will learn the principles and best practices of digital marketing to create, execute and evaluate compelling digital marketing strategies. This program combines theory and hands-on learning with the latest tools and technology including data analytics and AI and provides the skills necessary for success in a fast-changing digital marketing landscape.

In this program, you will learn to identify and target customer segments using search engine optimization (SEO) and search engine marketing (SEM) and create compelling digital narratives and wireframes. You will learn how to deploy campaigns and ensure consistency across all digital tools including social media and websites. An integral part of the program is learning how to monitor and evaluate digital marketing campaigns using data analytics.

Fleming business programs benefit from strong industry connections to ensure that content is always current. This program combines the technical and strategic skills with an emphasis on professionalism at all levels. Classroom sizes are small and taught by highly qualified faculty with international experience, providing an excellent learning experience.

Fleming College is located in a beautiful and friendly community that has the charm of a smaller city, but with all the amenities and proximity to larger cities.

Fleming leverages its strong business ties and excellent reputation to provide you with the opportunity to work with a range of private and public organizations where you will use your expertise to meet their digital marketing goals.

You will work under the guidance of a faculty mentor and will gain valuable professional experience as you apply your learning to real-life situations.

The unique capstone applied project gives you the opportunity to work with a range of companies and organizations to gain valuable professional experience and enhance your career networking, so you are ready to enter the workplace.

Examples of Applied Projects:

  • Manufacturer of Environmentally Friendly Resins – International Market Expansion
  • International Industrial Packaging Manufacturer- Finding Ways to Reduce Industrial Waste
  • Agrotech – Marketing of High-Tech Monitoring Systems for Cricket Farms
  • 3D Printing in Construction Industry – Creation of Communication Strategies for Key Stakeholders
  • Retail – Expansion and Growth for High Potential Departments
  • Event Management – Planning and Execution for the Launch of a New Automotive Dealership Location
  • Business Development Agencies – Research and Development of a Regional Agricultural Distribution Hub
  • Community Organizations – Digital Marketing Plan for Local Child Development Centre

The field of digital marketing is experiencing substantial growth in Canada, which is projected to continue. Careers could include:

  • Digital marketing and communications strategy
  • Content creation
  • Social media management and analytics
  • Marketing project management
  • Advertising accounts management
  • Media coordinatio

ACBSP Member

Member of ACBSP, a leading specialized global accreditor of business education recognized by the Council for Higher Education Accreditation and uniquely focused on teaching excellence and student outcomes.

AACSB International

Member of AACSB International, a global non-profit association that connects educators, students, and business to create the next generation of great leaders.

  • Create strategic digital marketing plans with elements such as paid advertising, organic content, engagement tactics, and performance metrics to achieve a client's objective(s).
  • Use digital marketing tools and technologies to execute campaigns, automate processes, and enhance marketing efficiency and effectiveness.
  • Propose creative strategies for a digital landscape to achieve marketing goals and objectives.
  • Construct digital narratives and personalized experiences for target audiences across digital platforms and channels to support digital engagement strategies and optimize user experience.
  • Formulate data-driven digital marketing strategies that align with business goals, consumer needs and market trends.
  • Complete all work in compliance with legal and ethical digital marketing practices.
  • Use project management principles and tools to complete collaborative digital marketing campaigns on time and on budget.
  • Leverage AI technologies to stay current and competitive in the field of digital marketing.

Students applying to Digital Marketing must meet the following requirements:

  • Ontario College Diploma, Ontario College Advanced Diploma, Degree, or equivalent

Other program requirements:

  • Familiarity with digital platforms and basic marketing concepts is an asset.

PC / Windows

  • Operating System:
    Windows 10
  • Processor:
    Core i5 - 1.6Ghz minimum
  • Memory:
    8GB minimum
  • Hard Disk:
    160GB minimum

Internet Connection: 2.5 Mbps Download and 3.0 Mbps Upload (minimum)

Students are required to have their own computer, internet access, webcam and microphone.

Some required software applications are not available for MAC OS or Chromebook.

In The News: Digital Marketing

What I Wish I Knew Before Studying at Fleming College 

Orientation is like a pilot episode of a TV show. You’ll meet a bunch of people, forget half their names, and then slowly figure out what’s going on. 

Don’t stress, you’re not alone. Everyone’s winging it just like you are.  

First, allow me to introduce myself. My name is Bryce Jones, and I’m enrolled in Fleming College’s Mental Health and Addictions Worker – Social Service Worker Dual Diploma program. I wrote this guide for you because when I finished Orientation at Fleming, I regretted not looking into the events on campus more, so I could be involved from day one. 

Here’s what you need to know. 

Navigating Campus 

Let’s be honest, you’re going to get lost at least once. Fleming is split into four wings: A, B, C, and D. I found it easiest to use the Student Services desk and the bridge between A and B as my main landmarks. Both are near the main entrance, which is probably where you'll come in. If you keep walking through the big open foyer and pass the giant screen, you’re officially in C Wing. It's a bit spread out, but both staircases in that area will lead you to different parts of it. Keep going past the stairs, past Tim Hortons and Pizza Pizza, down a hallway, that’s D Wing. All the beginnings of hallways have signs with the rooms posted; just make sure to look up when entering a new area, and you’ll be okay. 

Getting Involved 

Talk to strangers (on purpose) 

Orientation is one of the few times it’s not weird to introduce yourself to random people. Say “hi” in line, at events, in the hallway. Most friendships start like that here. I made many friends (and I would classify myself as a shy nerd) just by opening up a tiny bit. A simple, “What program are you in?” goes a long way. 

How to Study in College 

Studying isn’t one-size-fits-all. Here’s how I make it work at Fleming. 

Know Your Spaces 

  • The Library: Quiet floors, study rooms, and long hours. It’s my go-to for getting in “the zone.”
  • Peer Tutoring: It’s available for most programs, but be sure to book sessions early (especially around midterms)! Don’t feel silly for asking for help; it’s smart to recognize when you need it.
  • Study Rooms: Some wings have open rooms or nooks you can use (C Wing is a goldmine). Just bring headphones. 

Study Smarter, Not Longer 

  • Try the Pomodoro Technique: 25 minutes of studying followed by a 5-minute break on repeat for four intervals before taking a longer break.
  • Make playlists or find ambient background noise (my favourite is a lo-fi album released by Sublime!)
  • Study with friends and help hold each other accountable.  

Where to Eat/Hangout 

So, enough about school, let’s talk food and vibes. Whether you're in between classes, cramming for midterms, or just looking for a place to chill, here’s where to go! 

On Campus 

  • Tim Hortons & Pizza Pizza: Great for quick bites, but lines get long around lunch, so plan accordingly.
  • The cafeteria: Rotating hot meals, snacks, coffee, and lots of seating. It's a good spot to hang out between classes. There’s also a piano—how fun?! 

Off Campus 

  • Riley’s Pub & Maple Moose are local student pub faves, great for a night out on the town or a quick date.
  • Kawartha Dairy on hot days, or NG Saigon Boys if you're craving takeout. 
  • Need a place to hang downtown? Try Smitty's, great coffee and a cozy study spot.
  • Gerti's has a great atmosphere, drinks, service, and food.
  • Ghost Taco delivers chef-inspired tacos, and it’s my personal favourite to order right now.  

Bonus Tips  

  • If you plan on using the bus for transportation, download an app called Moovit. It functions like Google Maps, but with more accurate bus times. 
  • Add MyCampus to your home screen! Click the 3 dots if you’re using Chrome, or if you’re using Safari,?navigate to the website in Safari, tap the share icon (square with an arrow), scroll down, and select "Add to Home Screen”. 

My Experience 

Each friend I’ve made at Fleming has helped me grow into the person I’ve always wanted to be. There’s something powerful about being surrounded by classmates who are all here to build something better for themselves and their communities. Good luck this fall and make the most of your time here! 

Get the inside scoop on campus life, student experiences, and expert tips.

From hidden study spots to career advice, our blog is your go-to source for insights, inspiration, and everything in between. Have an inspiring journey, a unique campus experience, or a success story to share? Submit your blog idea to the Fleming Connect team for your chance to showcase your story to the entire Fleming community.

Develop the Skills You Need for the Job You Want | Post-Graduate Programs at Fleming College 

Looking to gain an edge in your field or pivot to a new one entirely? Fleming College’s post-graduate programs are designed to support you in the next chapter of your career. Whether you're building on your undergraduate degree, returning to school to refine your skills, or applying a credential to the knowledge and experience you've gained in the field, our post-grad certificates and diplomas blend real-world experience with practical, career-focused training. 

What is a post-graduate program? 

A post-graduate program is designed for students who already hold a college diploma or university degree, and/or have relevant work experience. These programs, which range from two to four semesters, are perfect for those looking to sharpen their skills, specialize in a niche field, or transition into a new career. 

Why Choose Fleming? 

Fleming College's post-graduate programs are shaped by the needs of the job market and powered by strong community and industry partnerships. Many of our programs include internships, co-ops, or field placements to give you valuable, hands-on experience before you graduate. 

You'll also benefit from: 

  • Access to expert faculty with industry experience;
  • Career support, resume help, and job search guidance; and
  • A welcoming, supportive learning environment 

Explore Fleming’s Post-Graduate Programs 

School of Environmental and Natural Resource Sciences 

Aquaculture  

  • What you’ll learn about: In addition to food production, you will learn about aquaculture activities, including the production of fish for conservation and production for ornamental species. You’ll also gain valuable experience with zebrafish (a key model species in ecotoxicology and biomedical research).
  • Career opportunities: Food Production, Conservation, Aquaponics, and Pond/Garden Markets.
  • Duration: 2 semesters 

Environmental Land Management – Canadian Context 

  • What you’ll learn about: Discover how to turn your passion for creating more liveable, sustainable communities into a career in Canada’s environmental sector.
  • Career opportunities: Municipal Land Use Planning, Urban Planning, Parks and Recreation Planning, Transit Planning, Environmental Planning, Management Consultancy.
  • Duration: 4 semesters 

School of Business 

Artificial Intelligence 

  • What you’ll learn about: Learn how to design and create software by embedding AI into applications that meet industry needs. Modern software design and AI frameworks, machine learning, and big data fundamentals are the basis of this program. 
  • Career opportunities: AI Engineer, Programmer, Business Intelligence Developer, Data Analyst, Research Scientist/Engineer, Software Engineer/Architect, Machine Learning Engineer, and more. 
  • Duration: 2 semesters 

Digital Marketing 

  • What you’ll learn about: You will learn about various digital tools and technologies, how to create project management frameworks, digital strategies and tactics, and more. 
  • Career opportunities: Digital Marketing and Communications, Marketing Project Management, Advertising Accounts Management, and Media Coordination. 
  • Duration: 2 semesters 

Haliburton School of Art + Design 

Cultural Heritage Conservation and Management 

  • What you’ll learn: This program prepares you to care for and conserve historical artifacts, with opportunities to work directly with organizations like the Peterborough Museum and Archives.
  • Career opportunities: Conservation Assistant, Museum Assistant, Curatorial Assistant, Conservator, Collections Care Coordinator, Museum Registrar, and more. 
  • Duration: 4 semesters 

Museum Management and Curatorship 

  • What you’ll learn: Develop curatorial and exhibit planning skills while learning the ins and outs of non-profit administration and museum operations. Intern at partner institutions and gain real-world museum experience. 
  • Career opportunities: Collections Manager, Curator, Digital Content and Marketing Coordinator, Education Officer, Exhibit Designer, Fundraiser, and more. 
  • Duration: 3 semesters 

School of Health and Community Services 

Health Care Management – Canadian Context 

  • What you’ll learn: Learn about health law, policy, human resources, and financial management—preparing you for administrative and coordination roles in hospitals, clinics, and NGOs. 
  • Career opportunities: Graduates may work in settings such as clinics, hospitals, long-term care facilities, private facilities and home care. 
  • Duration: 4 semesters 

Perioperative Nursing (RN and RPN) 

  • What you’ll learn: Training covers everything from sterilization and surgical instrumentation to interprofessional communication in high-pressure environments.
  • Duration: 1 semester 

Community Collaboration in Addictions and Mental Health 

  • What you’ll learn: You'll explore how professionals collaborate to deliver impactful public services, gaining hands-on experience with inclusive, client-centred strategies that support individuals, families, and communities.
  • Career opportunities: Community mental health worker, outreach coordinator, crisis intervention specialist, and more.
  • Duration: 2 semesters 

How to Apply to a Post-Graduate Program at Fleming College 

To enrol in a post-graduate program at Fleming, you’ll need to have a college diploma or university degree from a recognized institution (or, in some cases, a minimum amount of relevant work experience). Some programs may have additional requirements (such as a healthcare license or specific academic background), so be sure to review the admission criteria for your program of interest. 

Most applications require: 

  • Official transcripts
  • Resume
  • Statement of interest
  • (Optional) Letters of recommendation 

Application deadlines vary by program. We recommend applying early to secure your spot. 

Whether you’re diving deeper into your field or charting a new path, a post-graduate program at Fleming College can help you get there with confidence and purpose.   

Get the inside scoop on campus life, student experiences, and expert tips.

From hidden study spots to career advice, our blog is your go-to source for insights, inspiration, and everything in between. Have an inspiring journey, a unique campus experience, or a success story to share? Submit your blog idea to the Fleming Connect team for your chance to showcase your story to the entire Fleming community.