Course Code: ARTS2597
The myth of the starving artist needs to be questioned and eradicated. It is possible to live from your work. If you talk about your creations and use the ideas and stories behind your work to engage your audience, people will get excited about what you are doing. This will generate income and eventually you will earn a living from this pursuit. Who you are, what you do, what you want, and what you need, will all be explored. Mission statements, websites, landing pages, finding your audience, and a marketing strategy will be addressed. Instruction is specifically for visual artists, encouraging the idea of earning a living from creative work, and will include one-on-one coaching as well as tools to get started. Given the number of hours that are needed in-studio, it is essential to learn and integrate digital skills and social media as a means of engaging the market. These strategies will protect precious studio time needed for creation.
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