Entrepreneurship in Trades 3-Business Branding and Marketing
Course Code: BUSN283
In this micro-credential on marketing basics for your Trades business, we break down all you need to market your business successfully. You will discover how to develop a brand identity, what marketing strategies might work for your trades business and how to identify and target the different customer groups you would like to attract. You will also receive a crash course in developing an online presence and leveraging social media, from creating a professional website to understanding online advertising and Search Engine Optimization (SEO) basics.
Delivery
- Online
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Course Materials
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