Writing for Sales Material
Enrol in Writing for Sales Material
Course Code: COMM088
Examine the craft of persuasive writing as it applies to sales letters and promotional material. Learn to analyze the logical and rhetorical structure of effective sales material and to apply similar strategies to your own persuasive writing project. The media's use of literary techniques such as allusion and irony are examined. Practice the use of such techniques in persuading target audiences.
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